Speak! Your Audience Listens!

From my article in CM Pro in February 2010: (the article, scratch that, the entire ISSUE is FREE for downloading below!) There is an old saying that says, if you want to get a message across to a large group of people you must say it “seven times in seven ways.” When it comes to church ministry, there is no doubt this is a great principle to take into every planning meeting for any program or event. The chances are you know them all and have used them all. As you should, and should continue! Rather, my aim is to change your thinking from “how can I better get information out” to “why aren’t they listening?” I bet those you are trying to reach have no problem knowing when their sports teams are playing and on what television channel, or where they need to drop off their kids for all their various non-church activities and at what time and at what theater the latest blockbuster movie will be playing. (Is the hair on the back of your neck rising?) Before you wring your hands and start complaining about how the church is such a low priority in the lives of…

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iPad First Impressions

If you follow me on twitter, you may have caught that I was not initially that excited about the iPad. Yes, I’m a Mac fanboy who even waited in line for an OS release and have done other silly Apple posts. After waiting in line to be one of the first to get an iPhone, and later reviewing it, and suffering through some of the early iPhone issues (even getting the $100 credit when they dropped the price!), I initially decided I would wait out the iPad rush. My first evaluation was that this was a consumption device rather than a creative device, more for those who don’t already own a Mac and/or iPhone, and since I already have both, I saw no need for one. I liked the look and feel of it, but thought I had no need for one personally. I was in the “its just a giant iPod Touch” camp. But I slowly caved for a number of reasons. First, I decided to get my wife one for her birthday (which was today) because I had given her aging laptop to a new employee last fall and it died and she needed something for around the…

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Core Values Matter

Core Vales Matter and they shape everything you do. I just got back from spending three days at Group Publishing Headquarters for their reGroup conference and it was a fantastic time of fellowship with the staff of Group I’ve gotten to know and appreciate over the years, some Kidology friends both that I’ve known and some I got to meet for the first time, and as always, I got to make new friends. I may still blog more about reGroup – but here I wanted to write about something that struck me about the power of Core Values while at this event during a tour of the Group Headquarters. I’m often in an odd spot in the CM world – I play on a lot of teams, even as we all play on the same Kingdom Team. And as such, I often get to know many ministries and companies on the inside at times better than they perhaps get to know each other. For example, I am on the board of directors of, and write DiscipleTown, for DiscipleLand Publishers, while also being an author and columnist for Group Publishing (CM Mag and CM Professional Edition). I also serve as a…

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Do You Need Seminary To Succeed?

I received a Facebook message today from a children’s pastor with an interesting question. His church was encouraging him to pursue a seminary degree, but he wasn’t convinced it was necessary. As he looked over the landscape of ‘successful’ children’s ministry professionals, he saw many (including me) whom he didn’t think had seminary degrees, and that didn’t seem to hinder their success in ministry. I won’t list those he mentioned, because he was wrong in assuming that I don’t have a degree, and I wouldn’t want to make the same mistake by stating publicly that someone else doesn’t have a degree if indeed they do. I actually have a Bachelor’s Degree in Bible Theology from Moody Bible Institute in Chicago, Illinois, and a Master’s Degree in Children’s Ministry from Trinity Evangelical Divinity School in Deerfield, Illinois, but that isn’t the point. The point is that this children’s pastor poses a great question. I wanted to share here some of what I shared with him, in case others are wrestling with that difficult decision. Getting a degree is difficult when you are in full-time ministry! As one who has pursued my education while in ministry, I know it is very hard…

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CPC 2010 is Over

I’m always bummed when CPC is over. I’ve lost track of how many IN A ROW I’ve been to – but it’s over 30! Since 1995 I’ve not missed a single CPC at any location! So that’s at least 30, but for awhile there, they had 3 a year so its well over 30! It doesn’t matter whether I’m speaking, exhibiting or “just” attending, I’m there. CPC is THE place to be. Don’t get me wrong – there are a LOT of other great conferences. I’m not knocking any of them! Go to them if you can. Each had a unique focus and purpose and I like the intimacy of small conferences. Some I still want to get to and have been unable to. But I don’t skip CPC to go to them. I go to them only if I can go in addition to CPC. But I’ll leave it at that, if you want all the reasons I attend CPC, read this post. It was a great conference, and I’ll be posting more pictures in the weeks ahead, but tonight I just want to post the funnest moment. (Yes, I know that ‘funnest’ isn’t a word, but my parents…

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